The North Face Says, 'Walls Are Meant for Climbing'
NORTH FACE'S NEW ASCENTS: Walls have all sorts of undertones, given the politically charged immigration debate. With its “Walls Are Meant for Climbing” initiative, The North Face is trying to get people to look at walls in a new way. With this program ...
The North Face's New Campaign Aims to Focus More on Women in Advertising
More adventurous, brave, boundary-breaking women need to be featured in advertising and social media campaigns, according to The North Face. That way, young women and girls will have a wealth of strong role models to look up to. With that in mind, The ...
The North Face lässt Frauen Berge versetzen - W&V
... im Gespräch mit Adage, die Marke habe in ihrer 52-jährigen Geschichte noch nie so viel in eine Frühjahrskampagne investiert. Zahlen nannte er nicht; Kantar Media beziffert die Werbeausgaben von The North Face für 2017 mit 10,4 Mio. Dollar in den USA.